The term digital marketing (Digital Marketing) is familiar, but how many forms are there? Is social media marketing digital? What about radio advertising? Here are twelve marketing channels discussed in this article.Digital Marketing), spans several different channels.
1. Content Marketing
(Blog, Comment)
2. Search Engine Optimization (SEO)
Organic Google search results
3. Search Engine Marketing (SEM)
Google ads, Yahoo ads, Bing Ads
4. Social Media Marketing (SMM)
Social media platforms such as Facebook, Instagram and Twitter
5. Pay-Per-Click Advertising (PPC)
Paid advertisements used to attract website traffic or build brand awareness, including display placements.
6. Affiliate Marketing
Links promoting another website or offer, with income earned through commission.
7. ecommerce Marketing
Lazada, Shopee and eBay
8. Email Marketing
Bulk email campaigns or promotional email placements
9. Instant Messaging Marketing
Facebook messaging, WhatsApp and Telegram
10. SMS Marketing
Bulk SMS through services such as Twilio
11. Radio Advertising
12. Television Advertising